I build marketing systems that turn ideas into attention, customers,
and revenue.
and revenue.
Growth marketer and creative strategist with 3+ years of experience building content systems, growing audiences, launching products, and converting attention into customers.
Selected Impact
A snapshot of growth, acquisition, and business outcomes across client engagements.
- 8xInstagram growth from ~2K to 15K+
- 10K+YouTube subscribers built from zero
- 4.0+ROAS on top paid-social creative
- 18Customers acquired through product launch
Selected Work
A closer look at the systems, strategies, and creative work behind the results.
- DAG ATHLETICSTurned a coach's expertise into a digital product and customer acquisition system — connecting content, product development, automation, and onboarding from first touch to paid subscriber.VIEW CASE STUDY →
- Road To Pro TennisBuilt an omnichannel content engine across Instagram, YouTube, TikTok, and paid social — combining organic storytelling, audience growth, and performance creative.
- SAGUARO SKINBuilt a K-beauty e-commerce business from zero — developing the positioning, storefront, marketing infrastructure, unit economics, and fulfillment systems needed to launch.
capabilities
From strategy through execution, I build across the systems that connect attention to business outcomes.
- 01
GROWTH
STRATEGYAudience growth, acquisition funnels, launch strategy, creative testing, performance analysis, and conversion optimization. - 02
CONTENT &
CREATIVECreative strategy, short-form content, storytelling, video production, organic distribution, and paid-social creative. - 03
PRODUCT &
GTMDigital product development, positioning, offer development, go-to-market execution, customer journey design, and product validation. - 04
SYSTEMS &
OPERATIONSMarketing automation, onboarding systems, workflow design, SOPs, fulfillment infrastructure, and cross-platform implementation.
| About I LEARNED BY BUILDING. I didn't come up through a traditional marketing department. I learned by working inside small businesses where the problems rarely fit neatly into one job description. What started with filming, editing, and distributing content gradually pushed me into unfamiliar territory — acquisition, product development, automation, customer experience, and operations. When something needed to be built, I learned how to build it. That experience shaped how I approach growth today: understand the problem, learn what I need to learn, build the system, measure what happens, and keep iterating. |
Contact
LET'S BUILD SOMETHING THAT MOVES THE NEEDLE.
I'm currently exploring full-time opportunities across growth marketing, content strategy, and product/GTM.
Email: lyndenkim0328@gmail.com
Email: lyndenkim0328@gmail.com
